NEW! GOODEARTH gumdrops: Eco-Friendly Kids Clothes and Goods from India
by Marni Fogelson-Teel, 05/27/11
If eco-friendly home design mecca GOODEARTH isn’t on your radar yet, there’s probably good reason: It’s located in India. But with plans to launch an online store by fall, we thought we’d give you the scoop on their new baby and kids line, GOODEARTH gumdrops, which combines playful, colorful, contemporary Indian aesthetics with carefully selected eco-friendly fabrics and materials. GOODEARTH gumdrops covers all the traditional baby and kid territories: toys, bedding, clothes, and bath accessories, all with an eclectic, chic vibe that speaks of gumdrops’ South Asian roots. There’s a lot to love in the line: button-down, organic cotton shirts printed with parrots and elephants, super absorbent organic bamboo bath towels, and sweet patchwork stuffed animals like hippos and giraffes. We fell head over heels for the magical indoor tents that create a kids’ hideaway within your own home. Read on to learn more about the sustainable line from our interview with GOODEARTH’s director Simran Lal.
Continuing GOODEARTH’s mission of being socially responsible, a portion of gumdrops sales will go to the GOODEARTH Foundation, which sets up schools in poverty-stricken areas in rural India. So far, the Foundation’s efforts have aided in providing free education to more than 4,000 children.
For those of you who can’t wait for the official website to go live, you can always email shop@goodearth.in with what you are looking for: linens, girls clothes, etc, and the experienced staff at GOODEARTH will send photo options as well as coordinate payment and delivery. Read on for our Q&A with the gumdrops creator.
